Fashion Predictions from The Economist

by Rachel Yeomans | September 4th, 2009

It seems that not just consumers are addicted to the Internet and social media–it seems every other article I read on the fashion industry over the past week, is how the industry is going digitial. After writing yesterday on fashion e-commerce and style web giant Net-a-Porter, I wasn’t too surprised to glance over headlines and… Read more…

Fashion magazines finally take the plunge into e-commerce

by Rachel Yeomans | September 3rd, 2009

Interesting article on the state of magazine advertisements by Meghan Keane from econsultancy.com. *** Getting an ad in the pages of a top fashion magazine might have once been a priority for major advertisers, but as dwindling September issues arrive, that revenue stream is looking less and less viable. And the once web adverse fashion… Read more…