Christian Louboutin Takes Advertising to Hollywood…Along With His New Boutique

by Rachel Yeomans | September 28th, 2009

Where are these images from? Easy answer: Alfred Hitchcock’s famous thriller, Psycho. INCORRECT. Famous French shoe designer, Christian Louboutin has taken the art of advertising to a cinematic level. By creating a short film lasting approximately eight minutes entitled Psychologic, Louboutin has merged a sense of Psycho and Labyrinth with a touch of Willy Wonka… Read more…

HBO’s Superb Take on Branding and Christian Louboutin

by Rachel Yeomans | September 21st, 2009

For those of you who watch the HBO series, “Hung”, you may have caught the fantastic “branding scene” between main character Ray Drecker and Lenore on the series’ ninth episode, “This is America; Fifty Bucks”. The highlight of this episode for me was the amazing branding speech delivered by Lenore to Ray on the power… Read more…