Monday Start-Up: TheWorkingWardrobe.Print Magazine Has Launched

by Rachel Yeomans | February 27th, 2012   

It has been months of planning, strategy, execution, and many sleepless nights. And on Thursday, February 23rd, TheWorkingWardrobe.Print Magazine was officially launched. We have two launch parties planned, and the first kicked off in Chicago on Thursday at Proof Lounge. What an amazing evening it was! 600 RSVPs, specialty cocktails from Svedka, pasta from Jordan’s Food of Distinction, cupcakes from Sugar Bliss Cake Boutique and the entry Step & Repeat from Astek so guests could pose in their paparazzi best. Also thank you to our magazine printer, ColorMark, for sponsoring as well!

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Starting at 7:30pm, we featured a work wear runway show showcasing fashion-forward office fashions, provided by Thread Lounge, Lara Miller, Shrine Haberdashers and Miriam Cecilia. The clothes were worn by the launch party’s host committee, a gathering of some of Chicago’s well-known business professionals. They included:

Monika Dixon | Owner at BeeCloser

Catie Keogh | Host/Executive Producer at 24/7 TV

Diana Baird | VP Sales at National Truck Protection

Jennifer Crawford | Cytogenetic Technologist at ACL Labs/Advocate Health Care

Veronica Reyes-Sanchez | Technical Resource Manager at Corporate Concepts

Beth Rosen | Owner at 4 Keys Media

Theresa Carter | Founder of The Local Tourist

MJ Tam | Editor at Chicagonista

Tom Silva | Senior Vice President of Marketing and Strategy for the Alter Group

Ricardo Sebastian | President of Luxury Management

Ryan M. Beshel | PR Coordinator at The 900 North Michigan Shops

Andy Swindler | President and Owner at Astek Consulting
Here are some pictures taken from Vin Design the night of the event. Don’t worry, more will be coming soon!
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Magazine Contributors Ruthie Kott and Brooke O'Neill

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Guests at the Event

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TWW Editorial Consultant Tenisha Anderson and Tolmee Kenkpen

Thank you so much to everyone who came out and made this event such a grand success! After a weekend of recovery, now it’s time to plan for the New York City launch in April. Stay tuned!!!